Investment models
What's included — feature by feature
↔This comparison table is best viewed on a wider screen.
Data Preparation & Catalog
Connect existing database
Included in implementation
Source format support
Any — SQL, Excel, XML, PDF, API. We build an optimised internal DB; your systems stay unchanged
ERP / catalog sync (SAP, NetSuite, Dynamics…)
Custom integration scoped per environment — not a plug-in. REST APIs, webhooks, or scheduled exports
Auto real-time sync
Available once integration is built
Admin UI for manual updates
Available — no technical skills required
New SKUs in existing categories
Instant on sync
New product categories
Requires a scoped logic update (new constraints and selection rules)
Data structuring (no structured DB yet)
$3,450–$17,250 depending on catalog size
Integrations
Website embedding
JS snippet or iframe — 10 min for your web team, no backend changes
Shopify / WordPress / custom CMS
Supported — 99%+ of CMS allow JS/iframe embedding
CRM (Salesforce, HubSpot, Pipedrive…)
Custom scope per project — not a pre-built connector
Lead delivery to sales
Email with transcript + PDF, or CRM record — your choice
Legacy systems
Usually solvable via DB access, file exports, or middleware — assessed during audit
Design & Brand
Basic brand customization
Colors, logo, fonts, buttons, layout
White-label
Free and standard — no "Powered by" badge
Widget appearance flexibility
High within our component architecture
Advanced / fully custom UI/UX
from $3,450 — full-screen, custom wizard, bespoke design system
Customer-Facing Output
Quote format
Full commercial proposal — spec table, pricing, compatibility confirmation, regulatory notes
Customer self-editing
Swap within validated alternatives; pricing recalculates instantly
Explanation of component choices
Configurable — inline notes or full logic summary
PDF output
Branded, with T&C and validity date
Journey time
2–12 minutes depending on product complexity
Choose Your Format
Standard (managed cloud)
Enterprise On-Premise
Where it runs
Standard
Isolated private cloud — AWS / Azure (EU: Frankfurt or Ireland). Your instance, no shared tenants
Enterprise
Your own infrastructure — Docker / Kubernetes containers
Data sovereignty
Standard
Strong isolation — adequate for 95% of commercial businesses
Enterprise
Absolute — data never leaves your servers. Required for defense, government, highly regulated banking
GDPR
Standard
Strict DPAs, PII separated from AI logic
Enterprise
Same architecture — you control storage and DPA directly
Uptime
Standard
24/7 monitored — captures leads on weekends, holidays, across time zones
Enterprise
Depends on your own infrastructure SLA and ops team
Implementation price
Standard
from $18,400
Enterprise
Payback horizon
Standard
Typically 1–3 months
Enterprise
Project-dependent
Support & Maintenance
Monthly fee
Standard
from $1,725 / mo — 600 dialogs included
Enterprise
No monthly platform fee
Covers
Standard
24/7 monitoring + maintenance + standard support (server errors, broken connections, config questions)
Enterprise
Maintenance contract quoted separately
Not covered
Standard
Content changes, methodology updates, new features
Enterprise
All support is contract-based
Critical incident SLA
Standard
Initial response within 4 hours
Enterprise
Negotiated
General inquiries SLA
Standard
1 business day
Enterprise
Negotiated
New features / custom development
Change Request — scoped, fixed-price, fixed timeline before approval
Payment roadmap
Deposit↓Integration complete↓Go-live↓Monthly fees (Standard) / Project end (On-Premise)
| Data Preparation & Catalog | ||
| Connect existing database | Included in implementation | |
| Source format support | Any — SQL, Excel, XML, PDF, API. We build an optimised internal DB; your systems stay unchanged | |
| ERP / catalog sync (SAP, NetSuite, Dynamics…) | Custom integration scoped per environment — not a plug-in. REST APIs, webhooks, or scheduled exports | |
| Auto real-time sync | Available once integration is built | |
| Admin UI for manual updates | Available — no technical skills required | |
| New SKUs in existing categories | Instant on sync | |
| New product categories | Requires a scoped logic update (new constraints and selection rules) | |
| Data structuring (no structured DB yet) | $3,450–$17,250 depending on catalog size | |
| Integrations | ||
| Website embedding | JS snippet or iframe — 10 min for your web team, no backend changes | |
| Shopify / WordPress / custom CMS | Supported — 99%+ of CMS allow JS/iframe embedding | |
| CRM (Salesforce, HubSpot, Pipedrive…) | Custom scope per project — not a pre-built connector | |
| Lead delivery to sales | Email with transcript + PDF, or CRM record — your choice | |
| Legacy systems | Usually solvable via DB access, file exports, or middleware — assessed during audit | |
| Design & Brand | ||
| Basic brand customization | Colors, logo, fonts, buttons, layout | |
| White-label | Free and standard — no "Powered by" badge | |
| Widget appearance flexibility | High within our component architecture | |
| Advanced / fully custom UI/UX | from $3,450 — full-screen, custom wizard, bespoke design system | |
| Customer-Facing Output | ||
| Quote format | Full commercial proposal — spec table, pricing, compatibility confirmation, regulatory notes | |
| Customer self-editing | Swap within validated alternatives; pricing recalculates instantly | |
| Explanation of component choices | Configurable — inline notes or full logic summary | |
| PDF output | Branded, with T&C and validity date | |
| Journey time | 2–12 minutes depending on product complexity | |
| Choose Your Format | ||
| Standard (managed cloud) | Enterprise On-Premise | |
|---|---|---|
| Where it runs | Isolated private cloud — AWS / Azure (EU: Frankfurt or Ireland). Your instance, no shared tenants | Your own infrastructure — Docker / Kubernetes containers |
| Data sovereignty | Strong isolation — adequate for 95% of commercial businesses | Absolute — data never leaves your servers. Required for defense, government, highly regulated banking |
| GDPR | Strict DPAs, PII separated from AI logic | Same architecture — you control storage and DPA directly |
| Uptime | 24/7 monitored — captures leads on weekends, holidays, across time zones | Depends on your own infrastructure SLA and ops team |
| Implementation price | from $18,400 | |
| Payback horizon | Typically 1–3 months | Project-dependent |
| Support & Maintenance | ||
| Monthly fee | from $1,725 / mo — 600 dialogs included | No monthly platform fee |
| Covers | 24/7 monitoring + maintenance + standard support (server errors, broken connections, config questions) | Maintenance contract quoted separately |
| Not covered | Content changes, methodology updates, new features | All support is contract-based |
| Critical incident SLA | Initial response within 4 hours | Negotiated |
| General inquiries SLA | 1 business day | Negotiated |
| New features / custom development | Change Request — scoped, fixed-price, fixed timeline before approval | |
Payment roadmap Deposit→Integration complete→Go-live→Monthly fees (Standard) / Project end (On-Premise) | ||
!
Special pricing available: We can adjust terms if you co-publish a detailed case study with real conversion metrics, timeline, and ROI.
Thinking it's pricey?
One presales engineer costs more per year. AI CPQ cost less.
Don't need everything?
We'll map the minimum viable implementation and price it accordingly.